Unsurpassed quality starts with our commitment to innovation.
The most inspiring thing about leading the Better Being team is seeing what’s next for us. Our brands have been leading the industry for decades, and yet I think the most exciting days for Better Being are still to come. We’re always drawing on our heritage of innovation to inspire our future.
I’m proud to work with a team that is so passionate about health and innovation. Whether it’s ground-breaking product innovations or opening state-of-the-art laboratories, we’re constantly pushing into the next frontier of wellness.
–Brian Slobodow, CEO
SOURCING
Superior from the start.
Our ability to source ingredients from the world’s best farmers means our raw materials are grown in their native climates and harvested during peak season. Establishing these relationships around the world translates to unprecedented access to quality ingredients that earn the Better Being seal of approval.
TESTING
Purity is a fact and a promise.
We analyze and aren’t afraid to reject raw materials that don’t meet our standard of quality. Our reputation for this kind of scrutiny has raised the bar on purity throughout the entire health and wellness industry. Admittedly, the hardest test we have to pass is our own. Internal testing gives us confidence that our products will live up to the Better Being name.
MANUFACTURING
Health and wellness in the making.
The complexity of production demands our full attention from start to finish. The process of blending various ingredients and ensuring they deliver their intended benefit requires continued testing at every stage of manufacturing. Once products pass inspection, labels are then verified so a have insight into every ingredient.
OUR SCIENCE
RESEARCH
First, we test and learn.
Inside our state-of-the-art laboratory, we employ Ph.D. level scientists and engineers who work day in and day out to research and ensure our products are both safe and contain the right mix of ingredients to be effective. The latest equipment and technology drive our testing facility, leaving no room for debate when it comes to our formulas and how well they work for those in pursuit of health and wellness.
DEVELOPMENT
Advancing wellness one brand at a time.
Our continued dedication to pioneering an industry means we’re constantly spearheading new formulas to support wellbeing. Our legacy brands have advanced health and wellness in several key areas, including gut health, nutritional supplementation and immune support. New formulas are always in development to address the changing needs of humanity.
DILIGENCE
Efficacy is in the details.
From sampling raw materials in a highly-controlled environment to identity testing and contaminant screening, our due diligence is why our products continually live up to our superior standards. Upon completion, finished products are further tested for quality and stability throughout their shelf-stable period.